Starting A Business Series: What Technology Do You Need to Get Your Business Up and Running?

Technology is an important asset for many small business owners. From tools that can improve productivity to ones that target client relationship management to others that streamline your finances and others still that will help you grow and scale, there are so many ways to implement technology in your business. 

But before you go out and download more software than you need, start off with the basics and grow from there. As a small business owner, you probably don’t have the capital or bandwidth to handle a full tech overhaul. Today, our team wanted to bring you a few tips to help you bring the right type of technology into your business. 

Invest in a good website

Your website is often the first opportunity you have to engage with a new customer. In our digital world, a website is the first thing people see about you and your business, so you want it to make a good impression. 

Strong website design and copywriting can give viewers the story of your business and help them glean insight into who you are, what you do, and why you can help them. It is also important that your site be mobile friendly as a majority of your viewers will come to your page from a smartphone or tablet. 

Track projects in a project management tool

Instead of wading through emails trying to figure out which task you should complete and how to prioritize your workload, try inputting those daily tasks into a project management system. This tool can help keep you organized on all of your projects including subtasks, processes, and workflows.

A system like this can help keep you organized and allows you to see where all of your work is, keeping you (and your team) accountable with due dates and project tracking. It also ensures that work doesn’t fall through the cracks and that you are on top of deadlines and future projects as well. This can allow you to strategically plan out your time while also efficiently prioritizing tasks. 

Invoicing and accounting

There are so many stories about a lost or pending invoice and without a tool to help keep you on top of it, many can fall through the cracks. Find a system that can track and send invoices for you and automates that entire process. 

It will also be important to have accounting software that allows you to keep track of your business expenses (sound familiar?). 

Data security

With so much of your business’s sensitive information stored online, it is important that information is protected. Investing in data security is important for your business to keep your information safe from malware and data breaches. 

Technology can enhance the way you are able to do business. The right technology can transform productivity, keep track of business finances, and improve the customer experience. The most important thing is finding the right type of technology that best suits your needs. 

Our team would love to help you as you start to build your business. Book a call with us today to learn more.

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